I love Alfa Romeos, but Im struggling a little with the heading; I think this could be one of those ones were you might have to see the car in the flesh to agree.

Still there’s no denying it – that is one hot looking Alfa!

The new Alfa Romeo Giulia has been named “Most Beautiful Car” in the “Das Goldene Lenkrad” (“Golden Steering Wheel”) competition. The award adds to the remarkable collection of international prizes won by the new Alfa Romeo sports saloon, which is set to arrive in New Zealand in early 2017.

The Giulia was voted for by readers of Germany’s leading motoring magazine, Auto Bild, and the national German newspaper, Bild am Sonntag, with a panel of 29 automotive experts. Panel members included rally world champions Walter Röhrl and Sébastien Ogier, DTM champion Mattias Ekström and designer Andrea Zagato.


Created by the Alfa Romeo Style Centre, the exciting Giulia is a new expression of the best Italian tradition that combines harmonic proportions, linearity of style, high quality materials and sophisticated aluminium, wood and leather accents inside the Giulia. All these are embellished with iconic elements design drawn from the brand’s 100 plus year history, the most noteworthy of which is the ‘trefoil’ nose deign, arguably the most famous emblem of Alfa Romeo design, with its Alfa Romeo shield grille and horizontal grilles on either side of the shield.

Awarded since 1976 and this year divided into seven categories, the “Golden Steering Wheel” was won by Alfa Romeo in 2011 for the “I am Giulietta” advertising campaign. Alfa Romeo 147 won in its category in 2000, while in 1995 the “Golden Steering Wheel” award for the “Coupé” category went to Alfa Romeo GTV.

*Press Releases are direct from the Manufacturer, and not edited in any way.

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Fred Alvrez
How on earth to start this? I've been car/bike/truck crazy since I was a teen. Like John, I had the obligatory Countach poster on the wall. I guess I'm more officially into classic and muscle cars than anything else - I currently have a '65 Sunbeam Tiger that left the factory the same day as I left the hospital as a newborn with my mother. How could I not buy that car? In 2016 my wife and I drove across the USA in a brand-new Dodge Challenger, and then shipped it home. You can read more on www.usa2nz.co.nz. We did this again in 2019 in a 1990 Chev Corvette - you can read about that trip on DriveLife. I'm a driving instructor and an Observer for the Institute of Advanced Motorists - trying to do my bit to make our roads safer.


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